FROM STRATEGY TO EXECUTION
MARKETING AND BRAND STRATEGY, REVENUE-FOCUSED
Judy, a former corporate marketer and ad agency executive, has a proven track record of delivering results. She helps organizations refine their story, identify key differentiators, position themselves in the marketplace, and craft compelling messages that resonate with target audiences. With a sales- and revenue-focused approach, her strategies and campaigns have boosted sales and revenue across diverse industries.
BROAD INDUSTRY AND BUSINESS EXPERTISE
As a corporate marketing executive and former ad agency senior executive working with various industries, Judy understands all aspects of a business. She sees how marketing efforts impact the entire company. This is validated with Judy’s certification by the American Management Association as an AMA Certified Professional in ManagementTM
Judy has developed and executed marketing for companies in these industries
- K12 and Higher Education
- Technology and SAAS companies
- WAN and LAN systems and telecom
- Healthcare
- Non-profits
- Major retailers and restaurants
- Start-ups
- B2B publishing, B2C broadcast media
- Construction and building services
- Travel industry
- Insurance, banking, and financial services
- Manufacturing
- Meetings and hospitality
- College athletics
- Commercial printing
TECH- AND DATA-CENTRIC MARKETER
For nine years Judy led a nine-person corporate digital marketing team, managing over $2 million in SaaS marketing and sales technology and millions in digital marketing campaigns. Previously, for three years she headed the marketing department for a company specializing in SaaS cloud-based sales and marketing systems.
Certified by the American Management Association, Judy uses data to drive results. With experience managing teams in corporate and ad agency settings, she’s led efforts in enterprise websites, email marketing, social media, digital ads, and analytics, bringing this expertise to Judith Baldwin Marketing LLC.
MARKETING EXPERTISE TO HELP YOU GROW
If your organization needs to augment its marketing and communications expertise or if your marketing department is understaffed, Judy Baldwin can provide services to fill in the gaps or elevate your game. You can hire Judy directly or through Upwork. Her Upwork profile is here. Or, contact Judy now.